{"id":4292498,"date":"2021-07-19T18:55:24","date_gmt":"2021-07-19T23:55:24","guid":{"rendered":"https:\/\/www.varsity.com\/?page_id=4292498"},"modified":"2024-02-23T12:50:00","modified_gmt":"2024-02-23T17:50:00","slug":"customer-1st","status":"publish","type":"page","link":"https:\/\/www.varsity.com\/all-star\/customer-1st\/","title":{"rendered":"Customer 1st"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221;][vc_column]<style>\n\t\t\t\t\t\t.vc_row.wrap-banner-three-fourths .banner-three-fourths {\n\t\t\t\t\t\t\tbackground-position: center center;\n\t\t\t\t\t\t}\n\n  \t\t\t\t\t\t@media (min-width: 768px) {\n\t\t\t\t\t\t\t.vc_row.wrap-banner-three-fourths .banner-three-fourths {\n\t\t\t\t\t\t\t\tbackground-position: center center;\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\n  \t\t\t\t\t\t@media (min-width: 992px) {\n\t\t\t\t\t\t\t.vc_row.wrap-banner-three-fourths .banner-three-fourths {\n\t\t\t\t\t\t\t\tbackground-position: center center;\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\t\t\t\t\t<\/style><div class='wrap-banner-three-fourths vc_row wpb_row vc_row-fluid  vc_row-o-equal-height vc_row-o-content-middle vc_row-flex vc_row-no-padding   purple-fill ' id='element_id' ><div class='banner-three-fourths wpb_column vc_column_container vc_col-sm-12 vc_col-md-9 vc_col-has-fill b-lazy '    data-src='https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Customer-1st-Hero.jpg'><div class='vc_column-inner'><div class='wpb_wrapper'><div class='wpb_text_column wpb_content_element '><div class='wpb_wrapper'><h1>Customer 1st<\/h1>\n<p>Putting you first to keep you ahead.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class='banner-cta wpb_column vc_column_container vc_col-sm-12 vc_col-md-3'><div class='vc_column-inner'><a  href='https:\/\/www.myvarsity.com\/CompetitionSearch?teamType=All%20Star&#038;utm_campaign=nyrevents-21-22&#038;utm_medium=vas&#038;utm_source=varsitydotcom' title='Search & Register for Competitions' target='_self' rel='' style='background-image:url(https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/05\/The-Summit-330x220.jpg)''><span>Search & Register for Competitions<\/span><\/a>    <a data-modal='contact' data-contact-topic='competitions' href='#' title='Contact My All Star Advisor' target='_self' rel='' style='background-image:url(https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/05\/The-Dance-Summit-330x220.jpg)''><span>Contact My All Star Advisor<\/span><\/a>    <\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column css=&#8221;.vc_custom_1629126822054{padding-top: 0px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1629226769427{padding-top: 10px !important;padding-right: 10px !important;padding-bottom: 10px !important;padding-left: 10px !important;border-radius: 10px !important;}&#8221;]<\/p>\n<h4 style=\"text-align: center\">Our Team is Here for Your Team<\/h4>\n<p>Our top priority is putting you,\u00a0 our Customer 1st. You are at the forefront of every decision we make and our goal is to be your trusted partner, to listen closely to your needs and to collaborate with you to create optimal solutions.<\/p>\n<p>Our <a href=\"https:\/\/www.varsity.com\/all-star\/meet-the-varsity-all-star-leadership-team\/\">leadership team<\/a> is full of fresh talent, big thinkers and action-oriented players. Our <a href=\"https:\/\/www.varsity.com\/all-star\/the-faces-of-varsity-all-star\/\">regional teams<\/a> are made up of locally focused, nimble professionals fully engaged in building the right product mix for you and for the region. Our <a href=\"http:\/\/bit.ly\/FindMySpecialist\">fashion team<\/a> is innovative and motivated to bring unique styles and quality uniforms to your athletes. Our <a href=\"http:\/\/bit.ly\/FindMyAdvisor\" target=\"_blank\" rel=\"noopener\">All Star advisors<\/a> are dedicated to helping every customer build an event schedule to reach your goals. Take a look at some of the latest ways we are putting you, our Customer 1st.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator style=&#8221;shadow&#8221;]<div class='vc_row wpb_row vc_inner vc_row-fluid image-text-block image-text vc_row-o-equal-height vc_row-o-content-middle vc_row-flex ' id=''><div class='image-block wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill'><div class='vc_column-inner b-lazy' data-src='https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Safety-1000x720.jpg'><div class='wpb_wrapper'><div class='wpb_single_image wpb_content_element vc_align_center'><figure class='wpb_wrapper vc_figure'><img width=\"1000\" height=\"720\" class=\"img-responsive b-lazy\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Safety.jpg 1000w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Safety-300x216.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Safety-768x553.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Safety-500x360.jpg 500w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Safety-280x202.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Safety-125x90.jpg 125w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Safety-100x72.jpg 100w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Safety-1000x720.jpg\" \/><\/figure><\/div><\/div><\/div><\/div><div class='text-block wpb_column vc_column_container vc_col-sm-6'><div class='vc_column-inner '><div class='wpb_wrapper'><div class='wpb_text_column wpb_content_element '><div class='wpb_wrapper'><\/p>\n<h4 class=\"text-nice-blue\">Safety &amp; Well-Being<\/h4>\n<p style=\"text-align: left\">Athlete safety is the core of our mission at Varsity Spirit. We\u2019re dedicated to enhancing the experience for spirit leaders, including emphasizing the importance of all aspects of safety &#8211; <em>physical\u00a0and mental<\/em>.<\/p>\n<p><p class='hide-sm'><a class='btn btn-full' href='https:\/\/www.varsity.com\/about\/varsity-spirit-cares\/safety-well-being\/' rel='' target='_self' title='Learn More'>Learn More<\/a><\/p><p class='hide-md-lg'><a class='cta-link cta-link-ruby' href='https:\/\/www.varsity.com\/about\/varsity-spirit-cares\/safety-well-being\/' rel='' target='_self' title='Learn More'>Learn More <i class='fa fa-chevron-circle-right' aria-hidden='true'><\/i><\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class='vc_row wpb_row vc_inner vc_row-fluid image-text-block text-image vc_row-o-equal-height vc_row-o-content-middle vc_row-flex ' id=''><div class='image-block wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill'><div class='vc_column-inner b-lazy' data-src='https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Tiers-1000x720.jpg'><div class='wpb_wrapper'><div class='wpb_single_image wpb_content_element vc_align_center'><figure class='wpb_wrapper vc_figure'><img width=\"1000\" height=\"720\" class=\"img-responsive b-lazy\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Tiers.jpg 1000w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Tiers-300x216.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Tiers-768x553.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Tiers-500x360.jpg 500w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Tiers-280x202.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Tiers-125x90.jpg 125w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Tiers-100x72.jpg 100w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-Tiers-1000x720.jpg\" \/><\/figure><\/div><\/div><\/div><\/div><div class='text-block wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill'><div class='vc_column-inner'><div class='wpb_wrapper'><div class='wpb_text_column wpb_content_element  text-right-md text-right-lg'><div class='wpb_wrapper'><h4 class=\"text-nice-blue\">Event Tiers<\/h4>\n<p>We are dedicated to putting you first and delivering your season, your way with our Event Types. Now, you can quickly see the benefits and options of each Event Type and build your regional schedule to match your teams\u2019 unique needs throughout the year. The event types include Super National Events, Grand National Events, National Events, Showdown Events, Classic Events and Challenge Events. Click below to learn more about what you can expect at each event type this season!<\/p>\n<p>&nbsp;<\/p>\n<p class='hide-sm'><a class='btn btn-full' href='https:\/\/www.varsity.com\/all-star\/competitions\/event-types\/' rel='' target='_self' title='Learn More'>Learn More<\/a><\/p><p class='hide-md-lg'><a class='cta-link cta-link-ruby' href='https:\/\/www.varsity.com\/all-star\/competitions\/event-types\/' rel='' target='_self' title='Learn More'>Learn More <i class='fa fa-chevron-circle-right' aria-hidden='true'><\/i><\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class='vc_row wpb_row vc_inner vc_row-fluid image-text-block image-text vc_row-o-equal-height vc_row-o-content-middle vc_row-flex ' id=''><div class='image-block wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill'><div class='vc_column-inner b-lazy' data-src='https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_Judges_E4_all.jpg'><div class='wpb_wrapper'><div class='wpb_single_image wpb_content_element vc_align_center'><figure class='wpb_wrapper vc_figure'><img width=\"1000\" height=\"720\" class=\"img-responsive b-lazy\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_Judges_E4_all.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_Judges_E4_all.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_Judges_E4_all.jpg 1000w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_Judges_E4_all.jpg 500w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_Judges_E4_all.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_Judges_E4_all.jpg 125w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_Judges_E4_all.jpg 100w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_Judges_E4_all.jpg\" \/><\/figure><\/div><\/div><\/div><\/div><div class='text-block wpb_column vc_column_container vc_col-sm-6'><div class='vc_column-inner '><div class='wpb_wrapper'><div class='wpb_text_column wpb_content_element '><div class='wpb_wrapper'><\/p>\n<h4 class=\"text-nice-blue\">Transparency<\/h4>\n<p>We are committed to delivering accurate and fair scoring at all of our events. This season, your program will have the opportunity to experience the trainings that our certified judges participate in each season. Our new Scoring Experience Managers are here to help you throughout your event process and answer any questions about scoring you may have. Finally, programs will have the opportunity to learn more about the judges and officials during the event.<p class='hide-sm'><a class='btn btn-full' href='https:\/\/www.varsity.com\/all-star\/competitions\/scoring-judges\/' rel='' target='_self' title='Learn More'>Learn More<\/a><\/p><p class='hide-md-lg'><a class='cta-link cta-link-ruby' href='https:\/\/www.varsity.com\/all-star\/competitions\/scoring-judges\/' rel='' target='_self' title='Learn More'>Learn More <i class='fa fa-chevron-circle-right' aria-hidden='true'><\/i><\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div>[vc_row_inner el_class=&#8221;vc-video-module&#8221;][vc_column_inner offset=&#8221;vc_col-md-8&#8243;][vc_video link=&#8221;https:\/\/youtu.be\/i7uruyYVeyA&#8221; align=&#8221;center&#8221;][\/vc_column_inner][vc_column_inner offset=&#8221;vc_col-md-4&#8243;][vc_column_text]<\/p>\n<h4 class=\"text-sky-blue\">We&#8217;re on Your Team<\/h4>\n<p><span data-contrast=\"auto\">From every thread sewn on our uniforms to the careful planning of our camps and events, Varsity Spirit C<\/span><span data-contrast=\"auto\">ares \u2014 a lot.<\/span><\/p>\n<p><span data-contrast=\"auto\">We care about our customers\u2019 experiences and our employees\u2019 opportunities, and thoughtfully plan every detail to create the unforgettable moments that will forever shape the lives of our athletes and coaches.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><span data-contrast=\"auto\">As former cheerleaders, dancers, coaches and teachers \u2014 we\u2019ve been in your shoes, stood on the sidelines, on the mat and in the classroom. It\u2019s why we care. It\u2019s why we come to work every day with spirit, enthusiasm and a passion for what we do.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner]<div class='vc_row wpb_row vc_inner vc_row-fluid image-text-block image-text vc_row-o-equal-height vc_row-o-content-middle vc_row-flex ' id=''><div class='image-block wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill'><div class='vc_column-inner b-lazy' data-src='https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-EOS-1-1000x720.jpg'><div class='wpb_wrapper'><div class='wpb_single_image wpb_content_element vc_align_center'><figure class='wpb_wrapper vc_figure'><img width=\"1000\" height=\"720\" class=\"img-responsive b-lazy\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-EOS-1.jpg 1000w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-EOS-1-300x216.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-EOS-1-768x553.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-EOS-1-500x360.jpg 500w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-EOS-1-280x202.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-EOS-1-125x90.jpg 125w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-EOS-1-100x72.jpg 100w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/VAS-EOS-1-1000x720.jpg\" \/><\/figure><\/div><\/div><\/div><\/div><div class='text-block wpb_column vc_column_container vc_col-sm-6'><div class='vc_column-inner '><div class='wpb_wrapper'><div class='wpb_text_column wpb_content_element '><div class='wpb_wrapper'><\/p>\n<h4 class=\"text-nice-blue\">End-of-Season Championships<\/h4>\n<p>Pick your path and attend the End-of-Season Championship that meets your program&#8217;s unique needs. Whether you are looking to travel to the Walt Disney World Resort or keeping it closer to home, we offer both celebratory and highly competitive events for you to choose from.<p class='hide-sm'><a class='btn btn-full' href='https:\/\/www.varsity.com\/all-star\/competitions\/end-of-season-events\/' rel='' target='_self' title='Learn More'>Learn More<\/a><\/p><p class='hide-md-lg'><a class='cta-link cta-link-ruby' href='https:\/\/www.varsity.com\/all-star\/competitions\/end-of-season-events\/' rel='' target='_self' title='Learn More'>Learn More <i class='fa fa-chevron-circle-right' aria-hidden='true'><\/i><\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class='vc_row wpb_row vc_inner vc_row-fluid image-text-block text-image vc_row-o-equal-height vc_row-o-content-middle vc_row-flex ' id=''><div class='image-block wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill'><div class='vc_column-inner b-lazy' data-src='https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/Partnership-VU-replacement-1000x720.jpg'><div class='wpb_wrapper'><div class='wpb_single_image wpb_content_element vc_align_center'><figure class='wpb_wrapper vc_figure'><img width=\"1000\" height=\"720\" class=\"img-responsive b-lazy\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/Partnership-VU-replacement.jpg 1000w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/Partnership-VU-replacement-300x216.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/Partnership-VU-replacement-768x553.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/Partnership-VU-replacement-500x360.jpg 500w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/Partnership-VU-replacement-280x202.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/Partnership-VU-replacement-125x90.jpg 125w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/Partnership-VU-replacement-100x72.jpg 100w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/08\/Partnership-VU-replacement-1000x720.jpg\" \/><\/figure><\/div><\/div><\/div><\/div><div class='text-block wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill'><div class='vc_column-inner'><div class='wpb_wrapper'><div class='wpb_text_column wpb_content_element  text-right-md text-right-lg'><div class='wpb_wrapper'><h4 class=\"text-nice-blue\">Varsity University<\/h4>\n<p>Varsity University offers comprehensive educational programming to athletic programs worldwide. Through a combination of specialized online courses and in-person seminars, Varsity University provides the resources necessary for\u00a0 coaches and gym owners to enhance the athlete experience.<\/p>\n<p class='hide-sm'><a class='btn btn-full' href='https:\/\/www.varsityuniversity.org\/' rel='' target='_blank' title='Learn More'>Learn More<\/a><\/p><p class='hide-md-lg'><a class='cta-link cta-link-ruby' href='https:\/\/www.varsityuniversity.org\/' rel='' target='_blank' title='Learn More'>Learn More <i class='fa fa-chevron-circle-right' aria-hidden='true'><\/i><\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class='vc_row wpb_row vc_inner vc_row-fluid image-text-block image-text vc_row-o-equal-height vc_row-o-content-middle vc_row-flex ' id=''><div class='image-block wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill'><div class='vc_column-inner b-lazy' data-src='https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/03\/SVarsity_Spirit_Giving_Back.jpg'><div class='wpb_wrapper'><div class='wpb_single_image wpb_content_element vc_align_center'><figure class='wpb_wrapper vc_figure'><img width=\"1000\" height=\"720\" class=\"img-responsive b-lazy\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/03\/SVarsity_Spirit_Giving_Back.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/03\/SVarsity_Spirit_Giving_Back.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/03\/SVarsity_Spirit_Giving_Back.jpg 1000w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/03\/SVarsity_Spirit_Giving_Back.jpg 500w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/03\/SVarsity_Spirit_Giving_Back.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/03\/SVarsity_Spirit_Giving_Back.jpg 125w, https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/03\/SVarsity_Spirit_Giving_Back.jpg 100w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2021\/03\/SVarsity_Spirit_Giving_Back.jpg\" \/><\/figure><\/div><\/div><\/div><\/div><div class='text-block wpb_column vc_column_container vc_col-sm-6'><div class='vc_column-inner '><div class='wpb_wrapper'><div class='wpb_text_column wpb_content_element '><div class='wpb_wrapper'><\/p>\n<h4 class=\"text-nice-blue\">Giving Back<\/h4>\n<p>Part of being a spirit leader means getting involved in your community and making a difference.<p class='hide-sm'><a class='btn btn-full' href='https:\/\/www.varsity.com\/about\/varsity-spirit-cares\/giving-back\/' rel='' target='_self' title='Learn More'>Learn More<\/a><\/p><p class='hide-md-lg'><a class='cta-link cta-link-ruby' href='https:\/\/www.varsity.com\/about\/varsity-spirit-cares\/giving-back\/' rel='' target='_self' title='Learn More'>Learn More <i class='fa fa-chevron-circle-right' aria-hidden='true'><\/i><\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><div class='vc_row wpb_row vc_inner vc_row-fluid image-text-block text-image vc_row-o-equal-height vc_row-o-content-middle vc_row-flex ' id=''><div class='image-block wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill'><div class='vc_column-inner b-lazy' data-src='https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_StaySmart_Brand-28.jpg'><div class='wpb_wrapper'><div class='wpb_single_image wpb_content_element vc_align_center'><figure class='wpb_wrapper vc_figure'><img width=\"1000\" height=\"720\" class=\"img-responsive b-lazy\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_StaySmart_Brand-28.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_StaySmart_Brand-28.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_StaySmart_Brand-28.jpg 1000w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_StaySmart_Brand-28.jpg 500w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_StaySmart_Brand-28.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_StaySmart_Brand-28.jpg 125w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_StaySmart_Brand-28.jpg 100w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_StaySmart_Brand-28.jpg\" \/><\/figure><\/div><\/div><\/div><\/div><div class='text-block wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill'><div class='vc_column-inner'><div class='wpb_wrapper'><div class='wpb_text_column wpb_content_element  text-right-md text-right-lg'><div class='wpb_wrapper'><h4 class=\"text-nice-blue\">Stay Smart<\/h4>\n<p>We have streamlined our Stay Smart policies, procedures and forms so your experience is the same, regardless of the housing partner administering the event. By consolidating our housing partners and re-examining our exemptions process, we have made Stay Smart more efficient and friendly for your program. Commuters, those that wish to use Rewards Bookings with points, Military, Government, or Hotel Industry special rates have all been taken into consideration.<\/p>\n<p class='hide-sm'><a class='btn btn-full' href='https:\/\/www.varsity.com\/home\/stay-smart\/' rel='' target='_blank' title='Learn More'>Learn More<\/a><\/p><p class='hide-md-lg'><a class='cta-link cta-link-ruby' href='https:\/\/www.varsity.com\/home\/stay-smart\/' rel='' target='_blank' title='Learn More'>Learn More <i class='fa fa-chevron-circle-right' aria-hidden='true'><\/i><\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column]<div class='wrap-articles-module js-equal-height ' id=''><h4 class='articles-module-header'>NEWS<\/h4><div class='row-articles'><div class='wrap-article post-4' ><article id='post-5588745' class='post post-articles' ><div class='wrapper'><div class='entry-thumb'><a target='_self' href='https:\/\/www.varsity.com\/news\/cheersport-friday-night-live-2023\/'><img width=\"920\" height=\"440\" class=\"aspect-17889  b-lazy wp-post-image\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-23-cs-fnl.png 920w, https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-23-cs-fnl-300x143.png 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-23-cs-fnl-768x367.png 768w\" sizes=\"(max-width: 920px) 100vw, 920px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-23-cs-fnl.png\" \/><\/a><\/div><header class='entry-header'><h2 class='entry-title'><a target='_self' href='https:\/\/www.varsity.com\/news\/cheersport-friday-night-live-2023\/'>CHEERSPORT: Friday Night LIVE 2023<\/a><\/h2><\/header><div class='entry-content'><p>Athletes, coaches and fans are teaming up again this season for St. Jude at CHEERSPORT Friday Night Live on February 17th in Atlanta Georgia! Friday Night Live gives teams the opportunity to come together and achieve a common goal to raise money for St. Jude Children&#8217;s Research Hospital. CHEERSPORT has raised more than $530,000 since [&hellip;]<\/p><\/div><footer class='entry-footer'><p class='meta'>Sep. 26, 2022<\/p><\/footer><\/div><\/article><\/div><div class='wrap-article post-4' ><article id='post-5506227' class='post post-articles' ><div class='wrapper'><div class='entry-thumb'><a target='_self' href='https:\/\/www.varsity.com\/news\/andrew-the-elf\/'><img width=\"920\" height=\"440\" class=\"aspect-17889  b-lazy wp-post-image\" alt=\"Andrew The Elf: Taking Flight to Save Lives\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-0056-2207-St._Jude-AndrewTheElf-DigitalBanner.jpg 920w, https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-0056-2207-St._Jude-AndrewTheElf-DigitalBanner-300x143.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-0056-2207-St._Jude-AndrewTheElf-DigitalBanner-768x367.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-0056-2207-St._Jude-AndrewTheElf-DigitalBanner-280x134.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-0056-2207-St._Jude-AndrewTheElf-DigitalBanner-188x90.jpg 188w, https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-0056-2207-St._Jude-AndrewTheElf-DigitalBanner-100x48.jpg 100w\" sizes=\"(max-width: 920px) 100vw, 920px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2022\/09\/VAS-0056-2207-St._Jude-AndrewTheElf-DigitalBanner.jpg\" \/><\/a><\/div><header class='entry-header'><h2 class='entry-title'><a target='_self' href='https:\/\/www.varsity.com\/news\/andrew-the-elf\/'>Andrew the Elf: Taking Flight To Save Lives<\/a><\/h2><\/header><div class='entry-content'><p>Over $125,000 raised for St. Jude, and it all started with an elf.\u00a0 &#8220;Your child has been diagnosed with cancer.&#8221; It is something we hear far too often these days. It could be a friend, a loved one, someone you work with or even one of your very own athletes. For me personally, I heard [&hellip;]<\/p><\/div><footer class='entry-footer'><p class='meta'>Sep. 19, 2022<\/p><\/footer><\/div><\/article><\/div><div class='wrap-article post-4' ><article id='post-2892378' class='post post-articles' ><div class='wrapper'><div class='entry-thumb'><a target='_self' href='https:\/\/www.varsity.com\/news\/all-star-lead-with-love\/'><img width=\"920\" height=\"440\" class=\"aspect-17889  b-lazy wp-post-image\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_Social_Graphic.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_Social_Graphic.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_Social_Graphic.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_Social_Graphic.jpg 188w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_Social_Graphic.jpg 100w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_Social_Graphic.jpg 920w\" sizes=\"(max-width: 920px) 100vw, 920px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/08\/VAS_Social_Graphic.jpg\" \/><\/a><\/div><header class='entry-header'><h2 class='entry-title'><a target='_self' href='https:\/\/www.varsity.com\/news\/all-star-lead-with-love\/'>Varsity All Star Leads with Love by Taking Competitions Virtual<\/a><\/h2><\/header><div class='entry-content'><p>Every year, the all star season wraps up with end of season championships that teams and programs look forward to all year long. Teams shine as they showcase their routines one last time, finally polished after a full season of full outs and competition appearances. And this year, those final competitions looked a little bit [&hellip;]<\/p><\/div><footer class='entry-footer'><p class='meta'>Aug. 17, 2020<\/p><\/footer><\/div><\/article><\/div><div class='wrap-article post-4' ><article id='post-2384834' class='post post-articles' ><div class='wrapper'><div class='entry-thumb'><a target='_self' href='https:\/\/www.varsity.com\/news\/pinnacle-peek-alexis-chelsea-noah\/'><img width=\"920\" height=\"440\" class=\"aspect-17889  b-lazy wp-post-image\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_PinnaclePeek_Alexis_20.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_PinnaclePeek_Alexis_20.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_PinnaclePeek_Alexis_20.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_PinnaclePeek_Alexis_20.jpg 188w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_PinnaclePeek_Alexis_20.jpg 100w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_PinnaclePeek_Alexis_20.jpg 920w\" sizes=\"(max-width: 920px) 100vw, 920px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/03\/VAS_PinnaclePeek_Alexis_20.jpg\" \/><\/a><\/div><header class='entry-header'><h2 class='entry-title'><a target='_self' href='https:\/\/www.varsity.com\/news\/pinnacle-peek-alexis-chelsea-noah\/'>Pinnacle Peek \ud83d\udc40 &#8211; Alexis, Chelsea &#038; Noah<\/a><\/h2><\/header><div class='entry-content'><p>The Varsity Pinnacle Award is proud to recognize athletes who go above and beyond to inspire teamwork within their programs, display dedication every day, exude confidence and lead by example in their communities. Check out the newest recipients of our award and how they show they are #AllStarStrong.<\/p><\/div><footer class='entry-footer'><p class='meta'>Mar. 25, 2020<\/p><\/footer><\/div><\/article><\/div><div class='wrap-article post-4' ><article id='post-2273030' class='post post-articles' ><div class='wrapper'><div class='entry-thumb'><a target='_self' href='https:\/\/www.varsity.com\/news\/meet-randy\/'><img width=\"920\" height=\"440\" class=\"aspect-17889  b-lazy wp-post-image\" alt=\"\" srcset=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/02\/Randy1_header.jpg 920w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/02\/Randy1_header-300x143.jpg 300w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/02\/Randy1_header-768x367.jpg 768w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/02\/Randy1_header-280x134.jpg 280w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/02\/Randy1_header-188x90.jpg 188w, https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/02\/Randy1_header-100x48.jpg 100w\" sizes=\"(max-width: 920px) 100vw, 920px\" data-src=\"https:\/\/www.varsity.com\/wp-content\/uploads\/2020\/02\/Randy1_header.jpg\" \/><\/a><\/div><header class='entry-header'><h2 class='entry-title'><a target='_self' href='https:\/\/www.varsity.com\/news\/meet-randy\/'>Meet Randy: Varsity All Star Fashion Guy<\/a><\/h2><\/header><div class='entry-content'><p>For Julie Williams, having a child with Down Syndrome doesn\u2019t mean her child has a disability, it means he has different abilities. This has been a mantra for her family and also a sentiment that holds true throughout the all star community in the CheerABILITIES and DanceABILITIES divisions. Meet Randy Williams! Randy is currently in [&hellip;]<\/p><\/div><footer class='entry-footer'><p class='meta'>Feb. 21, 2020<\/p><\/footer><\/div><\/article><\/div><\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Varsity Spirit is comprised of the leading organizations and brands in the various spirit segments, including cheerleading and dance team training camps and clinics. While Varsity Spirit\u2019s heritage is rich and its traditions renowned, it continues to be the innovative global leader in growing cheerleading\u2019s influence and profile.<\/p>\n","protected":false},"author":142,"featured_media":0,"parent":327,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"class_list":["post-4292498","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Varsity All Star - Customer 1st<\/title>\n<meta name=\"description\" content=\"Our top priority is putting you,\u00a0our Customer 1st. You are at the forefront of every decision we make and our goal is to be your trusted partner.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.varsity.com\/all-star\/customer-1st\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Customer 1st\" \/>\n<meta property=\"og:description\" content=\"Our top priority is putting you,\u00a0our Customer 1st. You are at the forefront of every decision we make and our goal is to be your trusted partner.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.varsity.com\/all-star\/customer-1st\/\" \/>\n<meta property=\"og:site_name\" content=\"Varsity.com\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-23T17:50:00+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.varsity.com\/all-star\/customer-1st\/\",\"url\":\"https:\/\/www.varsity.com\/all-star\/customer-1st\/\",\"name\":\"Varsity All Star - Customer 1st\",\"isPartOf\":{\"@id\":\"https:\/\/www.varsity.com\/#website\"},\"datePublished\":\"2021-07-19T23:55:24+00:00\",\"dateModified\":\"2024-02-23T17:50:00+00:00\",\"description\":\"Our top priority is putting you,\u00a0our Customer 1st. You are at the forefront of every decision we make and our goal is to be your trusted partner.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.varsity.com\/all-star\/customer-1st\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.varsity.com\/all-star\/customer-1st\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.varsity.com\/all-star\/customer-1st\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.varsity.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Home &#8211; All Star\",\"item\":\"https:\/\/www.varsity.com\/all-star\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Customer 1st\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.varsity.com\/#website\",\"url\":\"https:\/\/www.varsity.com\/\",\"name\":\"Varsity.com\",\"description\":\"We Are Cheerleading\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.varsity.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Varsity All Star - Customer 1st","description":"Our top priority is putting you,\u00a0our Customer 1st. You are at the forefront of every decision we make and our goal is to be your trusted partner.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.varsity.com\/all-star\/customer-1st\/","og_locale":"en_US","og_type":"article","og_title":"Customer 1st","og_description":"Our top priority is putting you,\u00a0our Customer 1st. You are at the forefront of every decision we make and our goal is to be your trusted partner.","og_url":"https:\/\/www.varsity.com\/all-star\/customer-1st\/","og_site_name":"Varsity.com","article_modified_time":"2024-02-23T17:50:00+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.varsity.com\/all-star\/customer-1st\/","url":"https:\/\/www.varsity.com\/all-star\/customer-1st\/","name":"Varsity All Star - Customer 1st","isPartOf":{"@id":"https:\/\/www.varsity.com\/#website"},"datePublished":"2021-07-19T23:55:24+00:00","dateModified":"2024-02-23T17:50:00+00:00","description":"Our top priority is putting you,\u00a0our Customer 1st. You are at the forefront of every decision we make and our goal is to be your trusted partner.","breadcrumb":{"@id":"https:\/\/www.varsity.com\/all-star\/customer-1st\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.varsity.com\/all-star\/customer-1st\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.varsity.com\/all-star\/customer-1st\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.varsity.com\/"},{"@type":"ListItem","position":2,"name":"Home &#8211; All Star","item":"https:\/\/www.varsity.com\/all-star\/"},{"@type":"ListItem","position":3,"name":"Customer 1st"}]},{"@type":"WebSite","@id":"https:\/\/www.varsity.com\/#website","url":"https:\/\/www.varsity.com\/","name":"Varsity.com","description":"We Are Cheerleading","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.varsity.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/www.varsity.com\/wp-json\/wp\/v2\/pages\/4292498","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.varsity.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.varsity.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.varsity.com\/wp-json\/wp\/v2\/users\/142"}],"replies":[{"embeddable":true,"href":"https:\/\/www.varsity.com\/wp-json\/wp\/v2\/comments?post=4292498"}],"version-history":[{"count":0,"href":"https:\/\/www.varsity.com\/wp-json\/wp\/v2\/pages\/4292498\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.varsity.com\/wp-json\/wp\/v2\/pages\/327"}],"wp:attachment":[{"href":"https:\/\/www.varsity.com\/wp-json\/wp\/v2\/media?parent=4292498"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}